Julie Wilson – wisdom from the CEO of “Women Doing Well” offers a compelling look at how discovering your God-given purpose transforms how you lead, give, and live. In this episode of the Generous Girl Podcast, host Kim Moeller welcomes Julie to share how women across the country are stepping into their calling through purpose-driven generosity. This uplifting conversation is packed with clarity, courage, and practical tools to help women live with intention and joy.
🎧 Watch the full interview: Watch On YouTube
🌐 Discover more stories like Julie’s at GenerousGirl.com
Julie Wilson – wisdom from the CEO of “Women Doing Well” shares how the movement began when women weren’t engaging with traditional leadership roles. A research partnership with Generous Giving uncovered three key needs: purpose, passion, and a plan. Over 7,300 Christian women participated, making it the largest study on women and generosity ever conducted.
The research didn’t just reveal what women want—it launched a national movement.
At the heart of Julie Wilson – wisdom from the CEO of “Women Doing Well” is the Ignite Journey—a six-session, no-cost experience that helps women uncover their divine purpose. Whether online or in-person, this journey offers a safe, sacred space for reflection and growth.
🔗 More Information: womendoingwell.org
Julie’s personal purpose journey began with the words “Cultivating Growth,” later refined to “Cultivating Change.” That simple but powerful clarity helped her navigate career choices, ministry, and motherhood.
In this episode, Julie Wilson – wisdom from the CEO of “Women Doing Well” shares how these two words became her North Star—and how every woman can uncover her own.
Co-host Kim Moeller also shares her story. Her purpose statement—“Encouraging Significance”—reflects a passion for helping women step into their God-given worth. Through Women Doing Well, both she and Julie have seen thousands of women rediscover meaning through generosity and intentional living.
Many women enter the Ignite Journey unsure of what they have to give. But Julie Wilson – wisdom from the CEO of “Women Doing Well” reminds us that generosity isn’t just financial—it’s about stewarding your time, influence, and experience.
This mindset shift empowers women to live generously in every season of life.
🔗 Related resource: Christian Leadership Alliance – Stewardship
Julie reflects on her upbringing and how traditional gender roles once limited her leadership confidence. But through mentors and the Women Doing Well community, she realized: Leaders don’t wait for permission—they lead.
This part of Julie Wilson – wisdom from the CEO of “Women Doing Well” is especially powerful for women wrestling with imposter syndrome or waiting for external validation.
Women who complete the Ignite Journey receive access to a purpose app and create a unique two-word purpose statement. These tools offer practical ways to stay focused and live out generosity every day.
📱 Get in touch with Women Doing Well: Women Doing Well Contact
📖 Featured Verse: Ephesians 2:10 – “For we are God’s masterpiece…”
Julie Wilson – wisdom from the CEO of “Women Doing Well” reminds us that the most generous life starts with a clear sense of calling. From a quiet prompting to nationwide impact, her story proves that when women live with purpose, the ripple effects are profound.
Let her story inspire you to say yes to God’s unique design for your life—no matter where you’re starting.
🔗 Watch the full episode: Watch On YouTube
🌐 Start your Ignite Journey: womendoingwell.org
🙏 Explore more stories of generosity: GenerousGirl.com
📚 Key Verse: Ephesians 2:10
🎧 More from the Generous Girl Podcast: GenerousGirl.com
Let Julie Wilson – wisdom from the CEO of “Women Doing Well” encourage someone today. Share this episode with a woman who’s ready to lead, live, and give with purpose.
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